10 Creative Ways Marketers Use Funny Captions For Instagram
1. Understanding Your Audience
The first point about any comedic act is to make sure that your audience is going to understand that you’re being funny; otherwise jokes can fall through the cracks. As a creative marketer it’s your responsibility to know and understand your audience, as it will help you to create the most spectacular captions. Writing funny captions for Instagram isn’t as easy as it looks, especially if your comedic value is taken as sarcasm or disinterest.
2. Straight To The Point
Have you ever read a paragraph-long joke that was funny? Probably not and that’s because it’s always better to be straight to the point when it comes to online humor. In fact, the only time that long-winded comedy is funny is when it’s used by a stand up comedian. When you’re brainstorming different funny Instagram caption ideas, make sure that the humor is easy and quick to read.
3. Always Use Wit
Even if you’re not the best comedian in the world, wit is something that everyone has. You would be surprised to see the sheer amount of funny ideas you can create by relying on your admirable and sincere charm. Plus, it’s always better to avoid clogging your readers’ screens with senseless jargon.
4. Writing Drafts
Take a moment to think of all of the times you’ve said something that you wished you could take back. The same rule applies when it comes to posting things online. It’s important to take the time to write several drafts of funny Instagram caption ideas before you post them on your page. It allows you and your team of social media marketers to perfect your comedic value.
5. Make Captions Relevant
Above all else, make sure that the captions you create are relevant to the photo that you’ve posted. You wouldn’t want to have a funny caption about cheese underneath a photo of you and your business team working in the office. If your readers see an irrelevant but funny caption it will lose a lot of its comedic value.
6. Add A Call-to-Action
If you’re going to take the time to think of funny IG captions, you’ll also want to make sure that they not only make your audience laugh, but also direct them to buy products and/or services from your company. Take a few moments to add a quick call-to-action that leads them to your website.
7. Ask Questions
Another important part of owning a successful social media page is to have a reasonable amount of follower engagement under all of your photos. A healthy conversation amongst your consumers will benefit your bottom line, so ensure that you ask a question after the funny caption. For example, “If I eat anymore peanut butter, I’ll be as nutty as it is. What’s your favorite treat?”
8. Rely On Comedians
If all else fails, you can always resort on the masters of comedy – famous comedians. Take a few moments to go through some of the most memorable lines in stand up performances or popular comedies that have recently been released. There’s a reason the professionals are paid millions to make the world laugh, why not take advantage of their genius in your funny captions for Instagram?
9. Be Fresh And Innovative
In order to put yourself ahead of the competition, make sure that your captions are fresh and innovative. This is where competitor research will come into play, as you’ll want to make sure that you’re creating funny captions for Instagram that your customers won’t see elsewhere. By using a professional social media marketing team, you can have an entire list of innovative captions at your disposal.
10. Follow Trends
Remember that the majority of people using Instagram are between the ages of 13 and 27, people that are mostly influenced by current trends. If there’s a certain hashtag that is popular at the moment, try to use it to your advantage. Or if there are emojis that seem to be more popular than others, use those as well. There’s nothing better than using the perfectly timed hashtag.
Businesses that are looking for new ways to emerge on social media should surely take advantage of funny IG captions as they entice your followers to share your posts with their friends and continue to follow your business for updates. By using $99 Social, an innovative low-cost social media management package you can easily have the most effective Instagram page with little effort.
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